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Dietary choices are a heated topic when it comes to zero waste and sustainability. Vegans blame farmers for slaughtering cows and farmers blame vegans for eating avocados. Both commonly use sustainability as an argument. Food is personal, emotional, and cultural, and changing your dietary habits is arguably one of the most difficult things you can do to make your life more sustainable. But what exactly is sustainable food? What makes something sustainable?

By definition sustainable food refers to food that takes into consideration the environmental, economic, and social systems surrounding food, whilst also providing healthy food for people to eat. There’s however a twist. Healthy food doesn’t automatically mean that it’s sustainably produced, and food being sustainable doesn’t necessarily make it ethical.

Sounds complicated? Unfortunately, it can be. 


 

What makes food sustainable?


When we talk about sustainable food we have to take into consideration the whole cycle of food: production, distribution, packaging, and waste. It involves elements such as environmentally friendly farming practices, economic justice for food producers, water and land resource efficiency, animal rights, and health concerns related to chemicals and pesticides. And that’s just during the production phase.

For an individual, it can be very hard to wrap your idea around all these concepts. In fact, in many cases, it’s not even possible to access all the information above to be able to evaluate how ethically a single product has been produced. And let’s get real – nobody is going to spend five hours grocery shopping evaluating all individuals items in the light of those questions.

What’s there to do then? Luckily, even though we can’t evaluate every single aspect of sustainability when it comes to grocery shopping, there are some general rules to follow. By following these guidelines, you should be able to make your diet a lot more sustainable! I recognize that not all of us are in a place (economically, geographically, or socially) to follow all these guidelines but remember: little goes a long way if everyone does it.


What is sustainable food?


1. Plant-based food

Plant-based food is more sustainable than consuming animal products and there’s nothing to argue about it. Even if you’d be importing your avocados from other continents (see point 5), your food choices as a vegan would still, be more sustainable in comparison to omnivores - no matter how local and organic their meat and dairy would be. This is a fact, not an opinion.

A plant-based diet is more sustainable simply because it uses a lot less natural resources such as land and water in the production phase. Do you know how many liters it takes to produce 1kg of beef? 15 500 liters. In comparison, producing pulses requires 4000 liters per kilogram. Calorie wise it is ten times more efficient to produce pulses than beef in terms of water usage! The trends are similar in land use as, believe it or not, the majority of the land that is suitable for agriculture is used for either as a grazing ground or for growing crops to feed animals. Did you hear about the Amazon burning last year? That’s because the world is obsessed with meat.

Cutting animal products out of your diet, even partly, is the biggest step you can take towards a sustainable diet. If you’re an omnivore, try going vegetarian. If you’re veggie, try implementing more vegan food to your diet. There’s so much room to grow.


2. Local food

Eating local food is important as it drastically cuts the carbon footprint of food during the distribution phase. If you stroll through the fruit and vegetable section in your local supermarket I bet that majority of the products are not produced in your county – or even your country! Transporting food across the continent, especially when plenty of resources are available locally, is a waste of energy and resources.

An easy way to increase local food in your diet is to take advantage of farmers' markets. If the markets are not regular, you can also check if your local farms offer veggie box services. These practices aren’t only environmental but they also help you to give money back to your community, rather than handing it out to big corporations.

Your geographical location will obviously set some limitations to what extent you can take advantage of local produce. I’ve lived most of my life in Northern Europe and unfortunately, very little grows in there all around the year. The key is to figure out what you can buy locally, and what things in your diet you can substitute with local produce.


3. Seasonal food

Local food often goes hand in hand with seasonal food – at least if you’re buying your produce from small farmers that don’t rely on greenhouses and energy-inefficient production methods. The same rules apply: check out your local farmer’s market and what options you have to, for instance, get vegetables delivered to your home.

Unfortunately, similar geographical limitations apply to seasonal food as well. What grows in Finland during winter? Absolutely nothing. If you live in a geographically challenging area (like I’ve done most of my life), a good idea can be to start your local food journey during the summer period when a lot more seasonal produce is available.

Remember that seasonal food (just like local food) is not limited to what you can buy! Foraging food such as mushrooms and berries is a great way to get cheap access to goods and reconnect with nature!


4. Food that is less resource-intensive to grow

Vegans shouldn’t eat avocados because their farming is so water intense. Here’s the argument that every omnivore uses to attack vegans on social media. Yes, the argument is factually right in a sense that growing avocados does consume a lot of water resources and that is something that we should take into consideration when making dietary choices. It is however, a poor argument coming from people consuming animal products as producing meat and dairy wastes lot more resources in comparison.

What I’m trying to say here is that even if you’re living plant-based, there are still plenty of options you can make to make your diet more sustainable. Just like avocados, products like nuts and seeds are fairly resource-intensive to produce in comparison to other vegan options. If you compare plant-based milk, for example, you will see that there’s a huge difference in terms of water and land use between rice, oat, and almond milk! If you’re new into sustainable food this might seem like nitpicking, but if you know your way around local and seasonal plant-based food, this is a great next step to take.


5. Organic food

The food that we eat is full of toxins and chemicals. Intensive farming practices require heavy use of pesticides and other chemicals that you’d in no other context put anywhere near your mouth. Chemicals are also heavily polluting and therefore very bad for the environment. The chemicals don’t only pollute the soil in which the crops grow, but they eventually end up in the water chain, polluting our seas and oceans.

Organic food is grown by only using natural fertilizers. This farming method maintains healthy soil, supports pollinators, and it’s more nutrient-rich which makes them more beneficial for your health. If you consume animal products, organic choices also prevent harmful products such as antibiotics and growth hormones entering your body. It might sound crazy but around 80% of all antibiotics are used for farming livestock. The health benefits can, therefore, also be massive in an organic diet!

In a perfect world we wouldn’t have to be seeking products with organic labels, but the non-organic ones would be labeled as potential hazards for health and environment. I hope we get to see that one day!


6. Sustainably packed food

Food packaging doesn’t make or break a sustainable food product but it contributes to it. If you have to choose between unsustainable packed vegetables and zero waste beef, go for the vegetables. If you, however, can choose between two somewhat equal options, go for the one with more sustainable packaging.

I have previously written a general guide on how to shop food zero waste and a more specific guide for zero waste shopping in supermarkets for those who don’t have access to other sources. In general, prefer the package-free good over reusables, reusables over recyclables, and if you have to buy recyclables by those with higher recycling rates (aluminium), or compostable packaging. If you have to buy plastic, try to buy in bulk to minimize the impacts of packaging.


7. Fair Trade

My last point doesn’t have as much to do with the environmental aspect of sustainable food, but the production ethics. Almost 100 million children still work in the field of agriculture and a huge amount of world’s food is produced by those, who can barely afford to feed themselves. 60-80% of the world's food is also produced by women, who get little to no benefits from their labor. The list goes on.

Fair Trade has been criticized by its feel-good factor; making the consumers feel like they’re living ethical lives whilst the workers still remain as victims of neoliberalism, just with few more pennies in their pockets. In a world where completely ethical consumption isn’t possible, I do however think that it matters to buy products that are more ethical than others.

Besides the human rights aspect, Fair Trade helps to make an environmental impact. Fair Trade has environmental standards regarding, for example, soil and water quality, use of chemicals, waste management and biodiversity protection. In addition, they help farmers become more climate resilient and provide training and information regarding environmental issues.


What steps have you taken to make your diet more sustainable? What are you planning on doing next? Let me know in the comments!

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My zero waste journey started from my bathroom and I still think that it's one of the easiest ways to start cutting waste out of your life. This is because it requires relatively little effort and sacrifices in comparison to zero waste kitchen - just to set an example. There are dozens of things in your bathroom that you could swap, starting from your cosmetics to the bathroom cleaning products, but let me introduce you to 10 zero waste products that I believe to be essential to every zero waste bathroom!

1. Period Cup (or reusable period products)

This is my ultimate favorite zero waste swap both in the bathroom and outside of it! People who menstruate use over 10 000 single-use period products during their lifetime and a single pad can contain as much as four plastic bags worth of plastic. Insane right? Buying two or three plastic cups during your life suddenly sounds so much more sustainable and affordable, doesn't it?

I'm currently using Moon Cup and I'm really loving it. I did have to cut some of the stem off to make it fit my body, so I do recommend you to compare different brands before buying one. If you don't want to use the cup, you can also invest on period panties or reusable pads.

2. Safety razor

If you shave, investing in a safety razor is one of the best ways to cut bathroom waste! Safety razors don't come cheap, but in a long term you'll end up saving lots of money as the holders last a lifetime and the blades are cheaper than single-use razors or razor heads. Both safety razor and the blades are also recyclable!

I'm personally not using one as I rarely shave anymore (the ultimate zero waste shaving tip haha), but everyone I've ever met who uses these, has warmly recommended them to me!

3. Soap Bar

Have you ever considered that when you're buying liquid soap you're actually mostly buying water? Liquid soap is a lot less concentrated than soap bars, its transportation footprint is higher because the product is heavier and, needless to say, it comes in a plastic bottle. Soap bars are such a good alternative for liquid soap! They're relatively accessible everywhere and they cost pretty much the same as liquid soap!

4. Shampoo bar

Shampoo bars are such a great alternative for liquid shampoo! The only downside of shampoo bars is that it can take a while to find a bar that is both suitable for your hair type and financially accessible. The price range is wide and I've tried everything from the Friendly Soap (approx. 3€) to Lush and Flow Cosmetics (10€+). I'm using Lush as this far it's the only brand that has done its job, but I'm also constantly seeking more affordable alternatives.

5. Conditioner bar

Do you see the trend here? The benefits of soap and shampoo bars also apply to conditioner bars. I'd also dare to say that finding a suitable conditioner bar is a lot easier than finding a shampoo bar that actually works! The only downside is that they tend to be less accessible. I'm a big fan of Lush's conditioner bars but there are cheaper alternatives available as well!

6. Bamboo toothbrush

A bamboo toothbrush might be a zero waste cliche but I do really enjoy using it. There has been debate about whether transporting bamboo from Asia is any more sustainable than buying a plastic toothbrush, but at least the bamboo alternative can be composted and it doesn't remain in the environment forever.

If you're using a bamboo toothbrush, remember to discard it properly! The bristles need to be removed (non-recyclable) and the handle composted. Don't just throw it away - bamboo toothbrush in a landfill isn't much better than the plastic alternative!

7. Toothy tabs (or toothpaste in a recyclable jar)

Did you know that you can nowadays buy toothpaste in recyclable jars or in the form of tablets? I use the latter and I couldn't be happier! These had a strange mouth feeling at the start, but it's something I got used to quite fast.

The tabs come in a cardboard box or compostable packaging, depending on the brand. The zero waste paste options, on the other hand, are usually sold in reusable glass jars.
 

8. Zero waste deodorant

Deodorant doesn't have to come in non-recyclable single-use packaging. Over the past year, I've shifted from using commercial deodorants to making my own and I've ended up both saving money and cutting unnecessary chemicals out of my life.

If you don't (yet) feel comfortable making your own products, there are also zero waste alternatives such as crystal deodorants available!

9. Family cloth / butt towel (or sustainable toiler paper)

When I first time learned about family cloth it seemed a bit extreme to me. Then I learned that it's so common for Italian people that when they buy towel sets there's a towel dedicated to wiping their butts after bidet. Okey dokes, giving it a go.

It's unreasonable to expect people to have access to a bidet though! Luckily there are more and more sustainable toilet paper alternatives coming up. Check up brands like Who Gives a Crap if you're looking for some waste-free toilet paper!

10. Zero Waste Floss

When I first time heard about zero waste floss I was so confused - simply because I never though there was a plastic option. When I grew up we simply used string but oh well, people love to come up with plastic alternatives for somewhat sustainable items.


What are your favorite zero waste bathroom essentials? Have you tried any of the ones in the list?


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Are you interested in cutting down your waste but don’t know where to start? This zero waste guide to beginners will walk you through the first steps you should be taking on your journey!

This is not a guide on what you should buy to get your zero waste journey started. The purpose of the movement is not to replace what you already have to get your hands on new and shiny bamboo cutlery but to consume what you already have and pay more attention to the everyday choices that you’re making. We all must eat and we do need things, but we also vote with our dollars, euros and pounds.

The purpose of this guide is to soften your transition and make it something nice and easily adaptable, rather than a painful experience you must go through because, well, the planet kinda needs us. It will provide you some practical tips on where to get started, what you should avoid doing, and what resources (social and material) you can utilize to make your transition easier!

Let’s go and change your life!


1. Use what you already have.


If you spend a lot of time on Instagram you may have noticed that lots of zero waste influencers have picture-perfect cupboards where they store their grain and pulses in perfectly matching glass jars. This is not what zero waste is about. It is all about minimizing waste and using what you already have. If you have a bunch of old glass jars that happen to be insanely aesthetic then perfect, go ahead and use them. Remember, however, that using old plastic tubs is just as important and valid.

Don’t throw away perfectly functional items to replace them with eco-products. Your old products might not be as Instagram savvy, but zero waste movement is not about the looks. It's about not producing unnecessary waste.

2. Start with small things.


Starting from big lifestyle changes like going vegan, making your own beauty products, or growing your own food might sound tempting. They are, however, more likely to turn your exciting journey of zero waste discovery into something quite unpleasant. Why is that?  

Big lifestyle changes are hard for most people and there’s unfortunately a big possibility that you will not succeed, at least on the first attempt. Failing your first step towards zero waste living can be a big setback and in the worst case, it can make you turn your back to the whole movement. Doing something small and succeeding in it is rewarding as well, and simply knowing that you can change will encourage you to take bigger steps later in your journey.

3. Start from what you feel most comfortable with.


I mentioned earlier that kickstarting your zero waste journey by making your own beauty products might not be the best idea, but if beauty is something you’re very passionate about, that might just be the right step! There are lots of different paths towards zero waste such as dietary changes, minimizing consumption, and changing what you consume – just to give you a few examples.

If you feel particularly passionate about plastic pollution, maybe starting to cut plastic out of your life could be the first step? If you’re concerned about pollution and toxins, maybe you can start looking for more eco-friendly products to replace the brands that you’re currently using. There’s something for everyone!


4. Don’t do everything at once.


When you get excited about something you want to do it all at once. It’s only natural. Unfortunately, some aspects zero waste living can take some time to get used to and it can get very overwhelming both mentally and financially if you’re trying to change your whole way of living all of the sudden. Start from one thing at the time and when you feel like you’ve mastered it move to the next one. Good first steps can be, for example, zero waste menstruation, vegan Wednesday, or investing in zero waste hygiene products. 


5. Borrow, rent and buy second-hand.


If you feel like there are items that you truly need to start your zero waste life, have a look at second hand markets before buying something new. If there are items that you only need occasionally, consider borrowing or renting over buying. The less material you buy, the less resources are wasted! Living zero waste is not only about minimizing the trash in your bin but also cutting resource use in the production phase!

Libraries and streaming services are great but there are more options out there! Going to a wedding? Consider renting your dress! Do you spend less than five days a year doing gardening? Maybe a family member or someone in the neighborhood can borrow you the items that you need for those days!


6. Look out for greenwashing.


Capitalism has unfortunately but not surprisingly, discovered people’s interest towards more sustainable life and is now attempting to profit from people’s will to consume less. Lots of zero waste products are nothing but green washing and it’s important to really consider what you need before buying anything "green".

There are of course products that are worth investing in, such as zero waste menstruation products. There’s obviously nothing wrong with replacing a used deodorant or a razor with a new zero waste alternative. But do you really need bamboo cutlery, steel straws, or an unethically produced t-shirt that states that you’re now living the zero waste life?


7. Connect with other people.


Getting into zero waste can be particularly hard if you got no network around you. By this I mean that you might not know anybody who is into zero waste and who you could rely on when things get hard, you have questions, or you don’t feel supported by your friends and family. Believe me, you're going to need someone.

The good news is that there are plenty of zero waste groups on Facebook that make it super easy to connect with other sustainability enthusiasts. There are some bad apples that are filled with negative Nancies, but a lot of them have very lovely and supportive people. I can warmly recommend, for example, Bad Vegans and Intersectional Environmentalist’s Journey to Zero Waste.

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Hi! My name is Jasmin and I'm all about zero waste, environmental activism and sustainable living. Join me in my journey to discover how to live a more conscious and eco-friendly life!


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